Revlon, a Makeup Staple for Generations, Files for Bankruptcy

by 24USATVJune 17, 2022, 7:01 a.m. 18
-

For generations of women, Revlon’s red Fire & Ice, introduced in 1952, was the go-to lipstick shade on a Saturday night.

In the ’70s, they spritzed Charlie perfume on their wrists, humming the ubiquitous jingle. And when the supermodel Cindy Crawford showed up in ads wearing Raisin Rage in the 1990s, millions of women snapped up brown lipstick shades.

“All those big megaglam supermodels were spokespeople for Revlon,” recalled Tina Catania, 41, who remembers shopping for Revlon in a drugstore as a young girl in the Bronx. “They had the biggest display,” she said, recalling the stickers on the bottom of Revlon products showing the shade, and the excitement of trying the lipsticks on when she got home.

-

Related Articles

HOT TRENDS

Ex-No. 1 pick Appel gets big league call-up at 30

by 24USATVJune 25, 2022, 7 p.m.2
HOT TRENDS

Daytime Emmy Wrap Up: The Best and Worst of This Year’s Show

by 24USATVJune 25, 2022, 6 p.m.2
HOT TRENDS

Report: Knicks have "very real" chance to sign Jalen Brunson

by 24USATVJune 25, 2022, 8:01 a.m.2
HOT TRENDS

Michael Rosen marks Anne Frank anniversary with new poem

by 24USATVJune 25, 2022, 8:01 a.m.2
HOT TRENDS

Google Doodle pays tribute to Holocaust victim Anne Frank

by 24USATVJune 25, 2022, 7:01 a.m.2
HOT TRENDS

Nuggets Draft Breakdown: Christian Braun

by 24USATVJune 25, 2022, 6:01 a.m.2
HOT TRENDS

Bednar: Key tripping call in G5 loss 'stung' Avs

by 24USATVJune 25, 2022, 6:01 a.m.2
HOT TRENDS

Austin Butler sings in new 'Elvis' biopic

by 24USATVJune 25, 2022, 3 a.m.2
HOT TRENDS

Teary Freeman gets ring, ovation in Atlanta return

by 24USATVJune 25, 2022, 2:01 a.m.2